reggs is facing a battle with police over the nightly sale of sausage rolls at its flagship store in Leicester Square.
The bakery chain wants permission to serve 24-hour hot food at its new West End location, which currently closes at 11 p.m.
However, police and Westminster councilors rallied against the plans.
PC Adam Deweltz wrote to the City Hall Licensing Committee saying the force believes a late night license will add to “crime and disorder” in the world famous tourist destination.
“The Metropolitan Police, as the responsible authority, is making representation against this request,” he said.
“We believe that if granted, the request could undermine the license’s objectives of preventing crime and disorder. Hours [Greggs] research are also beyond Westminster’s core hours policy.
Groups of residents have also complained about the plans.
‘I strongly object to the proposed all-night opening hours,’ one resident said in a statement to Westminster Council.
“I believe this will encourage intoxicated customers of this retailer to linger in the area late at night and potentially cause a public nuisance. The plan does not allow customers to sit down to consume their purchases. It’s basically a sausage roll factory “planted” in the middle of the West End.
Greggs Leicester Square opened earlier in July with a glitzy ‘blue carpet premiere’.
Most of the food sold by the pastry shop, including its famous pastries, is made in industrial bakeries and then reheated in store.
Stores do not need a license to sell them as they are not kept warm in stores.
However, other baked goods, such as bacon and sausage rolls, and tea and coffee drinks, require special permission from the local authority to be sold after 11 p.m.
Greggs said customers could get “confused” if his full menu isn’t available after 11 p.m. and is more likely to cause trouble.
In its submission to the Westminster Licensing Committee, which meets on Friday, the company said: ‘One of Greggs’ concerns is that if they are unable to offer their full range and a customer wants , for example, a coffee with its sandwich or donut, or some potato wedges, they may become more confused and argumentative or disruptive in-store if they can access the full product line before 11 p.m. but cannot after 11 p.m.
“Clients don’t understand licensing laws.”
Greggs said he had no problems at his other two late-night stores, both in Newcastle.
The company added that it would employ security guards wearing body cameras at the Leicester Square site to keep customers safe.
The three Tory councilors in St James’s ward, which covers Leicester Square, also took issue with the proposal for the company to sell its entire food range around the clock.
In a statement, they said: “While [Greggs] acknowledged some of the challenges faced by fast food / takeaway outlets in the Leicester Square area…we don’t think this is enough to mitigate the cumulative impact of the premises being open 24 hours a day , especially during the late hours and early evening Morning.”